Re: INE OER free class!

"Pretty much all the manufacturing for all the ASICs and low level
stuff is already in China, Taiwan, etc. What the article is saying is
that companies like Google are just buying the chips direct from the
manufacturer and then running their own software on them, effectively
bypassing the need for Cisco IOS or Juniper JunOS."

So if they rean't buying ASIC's then what are they buying?
Can you clarify Chips?
If they are buying ASIC's so then they are writing their own version
of IOS code to those ASIC's?

Ciso has patent im sure of the IOS code, so if these companies are
writing their own code? Again, how do you support?

Regards,
John

On 5/13/12, Brian McGahan <bmcgahan_at_ine.com> wrote:
> The key is that behind the scenes it's the same hardware. In the article it
> states:
>
> "So Google drew up its own designs - working alongside manufacturers in
> Taiwan and China - and cut the Ciscos and the Force10s out of the equation.
> The Ciscos and the Force10s build their gear with many of those same
> manufacturers. Google removed the middlemen."
>
> Pretty much all the manufacturing for all the ASICs and low level stuff is
> already in China, Taiwan, etc. What the article is saying is that companies
> like Google are just buying the chips direct from the manufacturer and then
> running their own software on them, effectively bypassing the need for Cisco
> IOS or Juniper JunOS.
>
> They don't need support because they're writing their own software to solve
> the problems that are specific to their network. Think about it, companies
> like Google, Microsoft, and Amazon already have the best and brightest
> software engineers in the world working for them. They're effectively just
> internalizing the development instead of outsourcing it a vendor like
> Cisco.
>
> In the end I think it's good for the market in terms of evolution, but it's
> scary for vendors like Cisco, Juniper, etc. who are trying to make sure they
> don't end up obsolete in certain market verticals like this.
>
> Also Cisco and other mainstream vendors are already getting on board with
> OpenFlow; they have to, or else. You can see more about their thoughts on
> it on the Cisco Blog here: http://blogs.cisco.com/tag/openflow/ The most
> recent poster says:
>
> "Eventually the market will sort this stuff out, and a handful of
> organizations are in a position to drive their own solutions, but for
> regular folks, I think there is enough near-term uncertainty here that it
> will give people pause--both in terms of customer adoption as well as
> ecosystem investment."
>
> These "handful of organizations" are people like Google that have enough
> money to throw at the problem internally. But for "regular folks" in the
> Enterprise, it's still a long way out.
>
>
> Brian McGahan, CCIE #8593 (R&S/SP/Security)
> bmcgahan_at_INE.com
>
> Internetwork Expert, Inc.
> http://www.INE.com
>
> -----Original Message-----
> From: nobody_at_groupstudy.com [mailto:nobody_at_groupstudy.com] On Behalf Of john
> matijevic
> Sent: Sunday, May 13, 2012 3:05 PM
> To: Brian Dennis
> Cc: ccielab_at_groupstudy.com
> Subject: Re: INE OER free class!
>
> Interesting Article,
> However, just because you may be able to get cheaper hardware in third world
> countries, doesn't mean you will get the same level or service and support
> as you do here in the United States. I wonder how much capital of these
> foreign companies goes towards Research and Development. And again how about
> support and training, I haven't seen any programs come out of China or
> Taiwan, but if they will be selling on a large scale such as Cisco and
> Juniper, you would think that there would be a training program in place.
> The reality I would assume is that Micosoft, Google, Amazon and others I am
> willing to bet have in place Cisco gear, perhaps a test network that would
> include other equpment, but would be hard to say if they will go mainstream.
> But no doubt that Virtualization has become common place among companies, I
> see many companies now consolidating servers, and hardware.
>
> just my .02 cents,
>
> Regards,
> John
>
>
>
> On 5/13/12, Brian Dennis <bdennis_at_ine.com> wrote:
>> Google is building their own switches. It's really scary for vendors
>> when the biggest customers are building their own equipment. Building
>> your own can mean getting line rate 10gb ports for a small fraction of
>> what you would pay from a vendor. Here is an article about a former
>> Google employee who helps companies with projects like these.
>>
>> http://www.wired.com/wiredenterprise/2012/03/google-microsoft-network-
>> gear/
>>
>> --
>> Brian Dennis, CCIEx5 #2210 (R&S/ISP-Dial/Security/SP/Voice)
>> bdennis_at_ine.com
>>
>> Internetwork Expert, Inc.
>> http://www.INE.com
>>
>> On 05/13/2012 10:05 AM, john matijevic wrote:
>>> Good Afternoon Brian,
>>>
>>> Interesting link, if you have the presentation can you please send my
>>> way. It did not mention what type of OpenFlow switch google is using,
>>> would be nice to see the details of how this is implemented.
>>>
>>>
>>> Regards,
>>> John
>>> On 5/13/12, Brian Dennis<bdennis_at_ine.com> wrote:
>>>> Centralized control, be it PfR or something similar, is the future.
>>>> Ironically you probably use a network that has centralized control
>>>> without knowing. Here is an interesting article in regards to how
>>>> Google is using Openflow:
>>>>
>>>> http://www.eetimes.com/electronics-news/4371179/Google-describes-its
>>>> -OpenFlow-network
>>>>
>>>> If anyone is interested in the slides from Google's presentation let
>>>> me know.
>>>>
>>>> --
>>>> Brian Dennis, CCIEx5 #2210 (R&S/ISP-Dial/Security/SP/Voice)
>>>> bdennis_at_ine.com
>>>>
>>>> Internetwork Expert, Inc.
>>>> http://www.INE.com
>>>>
>>>> On 05/12/2012 06:34 PM, Radioactive Frog wrote:
>>>>> I was wondering,
>>>>> is there anybody using OEF/pfr in production yet?
>>>>>
>>>>> -frog
>>>>>
>>>>> On Sun, May 13, 2012 at 3:07 AM, Yuri Bank<yuribank_at_gmail.com>
>>>>> wrote:
>>>>>
>>>>>> smart thinking.
>>>>>>
>>>>>> Having a strong understanding of the core technologies (Layer2,
>>>>>> IP, MPLS, OSPF, BGP, etc......) is what will earn you a pass. Not
>>>>>> being an expert in some edge-case feature of IOS. And when you
>>>>>> think about it, knowing the core technologies is what will carry
>>>>>> over with you to new platforms, other vendors equipment, and
>>>>>> really benefit you in the long run.
>>>>>>
>>>>>> with that said, oer/pfr is a very interesting topic and fun to
>>>>>> work with.
>>>>>> But purely on a academic level.
>>>>>>
>>>>>> just my 2 cents
>>>>>>
>>>>>> -yuri
>>>>>>
>>>>>> On Fri, May 11, 2012 at 8:17 AM, marc abel<marcabel_at_gmail.com>
>>>>>> wrote:
>>>>>>
>>>>>>> I registered. We will see, I may not want to burn a whole day the
>>>>>>> day before my travel on a 3 point question.
>>>>>>>
>>>>>>> On Fri, May 11, 2012 at 9:15 AM, Jay
>>>>>>> McMickle<jay.mcmickle_at_yahoo.com
>>>>>>>> wrote:
>>>>>>>
>>>>>>>> I noticed the annoucement went out about 10 minutes ago. Get
>>>>>>>> you some!
>>>>>>>>
>>>>>>>> http://www.ine.com/live/
>>>>>>>>
>>>>>>>> Sign up-
>>>>>>>>
>>>>>>>>
>>>>>>>
>>>>>>>
>>>>>> http://ine.us2.list-manage.com/subscribe?u=4ae1c37781d90125b7f09dd
>>>>>> c5&id=c4911
>>>>>>> f7c29
>>>>>>>>
>>>>>>>>
>>>>>>>> **** **
>>>>>>>> *FREE vSeminar Wednesday, May 16th, 2012* Instructed by 5xCCIE
>>>>>>>> #2210, Brian Dennis**** *Course Topic:** CCIE R&S Technologies*
>>>>>>>> *Performance Routing/Optimized Edge Routing (PfR/OER)*
>>>>>>>>
>>>>>>>> You will receive an email notification reminder of the event,
>>>>>>>> but you
>>>>>> are
>>>>>>>> welcome
>>>>>>>> to visit the live link to view the vSeminar commencing at
>>>>>>>> approximately *9AM PST US / GMT -7 Hours*.
>>>>>>>>
>>>>>>>> *Bookmark the vSeminar Live Link
>>>>>>> ;<
>>>>>>>
>>>>>> http://ine.us2.list-manage1.com/track/click?u=4ae1c37781d90125b7f0
>>>>>> 9ddc5&id=
>>>>>>> 49c0ccc8c5&e=17e940d74c>
>>>>>>>> *****
>>>>>>>> *Sign Up Now for Our Live
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>>>>>>> http://ine.us2.list-manage.com/track/click?u=4ae1c37781d90125b7f0
>>>>>>> 9d
>>>>>>> dc5&id=1bfba185cc&e=17e940d74c>
>>>>>>>> *
>>>>>>>>
>>>>>>>> Regards,
>>>>>>>> Jay McMickle- CCIE #35355
>>>>>>>
>>>>>>>
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Received on Sun May 13 2012 - 17:31:21 ART